Hollins University was looking for new momentum for their Day of Giving. The previous year they had brought in $185,000 in gifts. With a new design, they raised $363,335, which was 145% of their $250k goal.
I created graphics around their theme of “Move Mountains,” and in addition to making collateral such as a postcard, gate banner, and social posts, I came up with special Day of Giving “Levavi Oculos” digital swag that was an exclusive for donor participants.